PERFORMANCE MARKETING

Performance marketing is a results-driven digital marketing strategy that’s all about measurable success and getting the most bang for your buck.

At Amplify Global, we take performance marketing to the next level! Our cutting-edge services, including Google Ad Words and Meta Ads for Facebook and Instagram, are designed to supercharge your business’s growth. Imagine seeing up to 10x return on ad spend (ROAS) – that’s the kind of impact we deliver!

We start with meticulous, research-based targeting to ensure your ads reach the right people at the right time. Our retargeting campaigns are finely tuned to convert those who show interest into loyal customers, boosting your conversion rates and driving repeat business.

But it doesn’t stop there. Our ad campaigns are crafted with high-quality, on-brand imagery and videos that not only capture attention but also tell your brand’s story in a compelling way. Plus, we offer seamless shopping catalogue integration, making it easier than ever for customers to find and purchase your products across multiple mediums.

Amplify Global is your go-to partner for a fun, modern, and highly effective approach to performance marketing. Ready to amplify your success? Let’s make it happen!

IT'S ALL ABOUT THE STRATEGY

WHAT DOES IT COST TO GET EFFECTIVE RESULTS?

Contrary to popular belief, digital ad campaigns are neither cheap nor easy to achieve great results. However, Amplify Global are VERY good at what we do – our ad systems convert window shoppers into buyers and buyers into lifetime customers.

So, what can you expect to pay to run effective ad campaigns? Well, the costs are split into two brackets;
1. The cost to buy advertising slots (what you pay directly to Meta or Google) and
2. The campaign management cost (what you pay Amplify Global to create and run the ads)

We usually suggest running a combination of campaigns to achieve best-in-class results (see our strategy infographic below). Each campaign will vary in ad spend depending on a number of factors such as; what the cost of your products/services are, what the potential size of your audience is and what your objectives are.

ADVERTISING SPEND

Reach & Engagement
are designed to grow your brand and provide data for Google/Meta to improve targeting for sales/lead generation campaigns. Campaigns start at $10/day.

Traffic Campaigns
are designed to drive interested people to your website and start at $10/day.

Search Campaigns
push your website to the top of the search results pile and have a minimum spend of $500/month.

Display Campaigns
get your brand in front of people who are interested in your products or services and start at around $500/month.

Performance Max Campaigns
are designed to fully utilise Google’s algorithms for online shopping campaigns. The minimum spend is $1k/month.

Conversion Sales Campaigns
aim to get the lowest possible cost per sale for your product/service. We recommend $1k/month as the best starting point nbut we can run campaigns for as little as $500/month if absolutely required.

CAMPAIGN MANAGEMENT

Our campaign management fees are based on what your advertising spend is. We don’t want to penalise smaller advertisers with the same fees we charge large advertisers. So too, we want to ensure our clients with higher budgets aren’t charged unfairly. So sales campaigns, for example, are charged as a percentage of the advertising budget that drops as you spend more. This rewards us for great work and ensures you pay less the better we perform. Here are a few examples of our campaign management fees:

Reach & Engagement Campaigns
$300 for $10/day budget, $100/month for every $10 per day increase)

Traffic Campaigns
$500 for $10/day budget

Sales/Leads Conversion Campaigns
These are worked out on a sliding scale but expect to pay 100% equivalent of the ad budget up to a $999 ad spend. It drops to 60% of the ad spend from $1k-$2.5k and as low as 20% for budgets above $20k.

Setup Fees
are also associated with each campaign. Reach & Engagement: $550, Traffic: $700 and Sales: $1,400.

SPECIAL OFFER!

For first-time customers, we offer a HUGE 50% discount on our first month’s management fees for performance marketing programs. You get to experience our industry-leading results at a heavily discounted rate, reducing the stress of the “will they or won’t they perform” scenario.

FREE DISCOVERY CALL

Tell us a little about what your goals are and we’ll schedule a free discovery call with you to work out the best approach to achieve what you want. Alternatively, feel free to call or text us on +61 452 459 246 or email us info@amplifyglobal.com.au