• 10 REASONS WHY MARKETING IS KEY TO YOUR BUSINESS’ SUCCESS

    10 Reasons Marketing Is Key To Your Business Success

    Often business’ don’t fully understand what marketing does for it. They see money being spent and, especially when it comes to branding, no direct return on investment. This is, however, somewhat short-sighted when it comes to understanding the positive impact marketing has on a business. If you’ve ever had any doubts, read on to understand 10 reasons why marketing is key to your business success… 1. Make More Sales If your marketing campaigns are doing their job properly, your sales will increase. The more people that know your business exists, the more likely you are to gain customers. 2. Increase Awareness Raising awareness plants your business’s brand, its product, and…

  • Top Ten Social Media Marketing Tips

    Top Ten Social Media Marketing Tips

    1. Research Your Audience Success with social media marketing comes from targeting the right audience. If you want ROI, engaging with your audience is essential. You need to understand who your target audience is. Without this understanding, you won’t know what their needs and wants are. No matter how great your content is, if you don’t target the right audience your social media marketing plan won’t work. Researching and understanding your target audience is one of the most crucial social media marketing tasks. Perhaps your social media posts are generating a lot of publicity but you may not be converting this to leads or direct sales purely because you’re creating…